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“Kathy works a creative magic…and encourages other people to take up the skill themselves. She has hit the very pulse of Mexican-American culture.”

– Phoenix New Times

Stumped on a project, application or product? Send me a note with your crafty crisis. I'll do my best to come to the rescue! AND - if you are a clever crafter and can offer a suggestion, please post a comment :-)

Sunday, June 13, 2004

Merchandise tags


Hi Kathy, I recently made my first wholesale delivery of jewelry to a boutique. As I was in the shop I noticed that some of the other jewelry pieces had hanging tags attached to them. They looked like the artist attached them because they had the artist's info on them. Is this a good idea, and what is the purpose of it if I already sign my pieces? Thank you in advance for any tips.
Sherry


Congrats Sherry!
I love to hear success stories like this. I'm sure it is the first of many stores to come. I think the artist tags are a great idea. It will take a little bit of extra work in assembly, but it's worth it. Design a small hanging label that has your name or your company name and the city you live in. Also include a logo (or you can use a rubber stamp image) if you have one and maybe a catchphrase or something as simple as "handmade by...". This will make your work seem more professioanl and will really relay to the buyer that this is a one-of-a-kind piece of art. Good girl for signing every piece! I'm always shocked at how many artists don't sign their work. It's such a crime!!!

HOWEVER - do not include any contact info on the tags like a web address and/or phone number. This is frowned upon by the shop owner because they want for their customers to go thru them to buy your work. If you invest time and money into label that have this info, it is likely the shop owner may remove the tag or black out the info.

You can also have some inexpensive business cards made up, punch a hole in themm and add a ribbon to hang. For bigger pieces you can order a roll of sticky labels with your info printed on them and stick'em on the bottom of the piece. Best of luck! If you have a web site, send me the address and I'll add it on my links page!
CC

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http://www.CraftyChica.com

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